Director, Content Marketing (Remote - US or Canada) at Jobgether

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Director, Content Marketing (Remote - US or Canada) at Jobgether. This position is posted by Jobgether on behalf of Axonify. We are currently looking for a Director, Content Marketing in Canada / United States.. This role is ideal for a creative, strategic, and data-driven content leader who thrives on driving brand awareness, engagement, and revenue through compelling storytelling. You will oversee end-to-end content strategy, including narrative development, distribution, and performance optimization across multiple channels. This position offers the chance to lead a high-performing team, collaborate cross-functionally with marketing, product, and sales, and build content that guides prospects through the full-funnel journey. The role balances strategic oversight with hands-on execution, ensuring content aligns with business goals, resonates with target audiences, and drives measurable pipeline impact.. Accountabilities. . Lead the full-funnel content strategy, aligning with revenue goals, personas, and buyer journeys.. . Own the brand voice, editorial guidelines, and visual identity across all marketing assets.. . Develop messaging and positioning for product launches, campaigns, and go-to-market initiatives.. . Manage and mentor a team of content creators, designers, and freelancers.. . Oversee editorial calendars, content production workflows, and creative pipelines.. . Collaborate with Growth, Product Marketing, and Sales to align content with demand generation strategies.. . Create content across multiple formats including blogs, eBooks, webinars, landing pages, case studies, and product videos.. . Implement scalable design systems, style guides, templates, and content governance frameworks.. . Track content KPIs, maintain reporting dashboards, and drive iterative testing for engagement, SEO, and lead quality.. . . 8–10+ years of content marketing experience in B2B SaaS or technology environments.. . Proven track record of driving measurable pipeline impact through content.. . Strong expertise in brand building, storytelling, and editorial judgment.. . Experience managing in-house teams, agencies, and freelance talent.. . Deep understanding of SEO, lifecycle content, and full-funnel content strategy.. . Proficiency with tools such as CMS (WordPress/HubSpot), GA4, Ahrefs/SEMRush, Figma, Notion, and Asana.. . Strong written and verbal communication skills, attention to detail, and creative problem-solving ability.. . Ability to balance strategic planning with hands-on execution, maintaining consistency and quality across content.. . Preferred Qualifications:. . Experience in performance-driven marketing, CRO, and content testing.. . Comfort leading content in a hybrid or distributed team environment.. . Passion for AI-driven platforms or learning and enablement technologies.. . Company Location: United States.