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Manager, Marketing at Mediavine. Mediavine’s Marketing and Communications team is looking for a Manager, Marketing with . adtech expertise to join our team. . This role sits at the intersection of ad technology, publisher success, and marketing strategy. . The Manager, Marketing will leverage their strong understanding of the digital advertising . ecosystem, including programmatic advertising, identity solutions, privacy changes, and . measurement, to craft messaging that connects with publishers and industry stakeholders alike. . The right candidate is both a storyteller and strategist, able to distill complex technical concepts . into clear, compelling content that drives product adoption, strengthens Mediavine’s position as . a thought leader in adtech, and supports our publishers’ long-term growth. And also has . experience with email marketing/HubSpot. . You’ll partner with cross-functional teams across Product, Engineering, and Publisher Success . to translate Mediavine’s innovations into customer-centric marketing campaigns, industry . partnerships, and go-to-market strategies. . Responsibilities: . ● Own and manage email marketing strategy for publisher and industry audiences, . including segmentation, engagement tracking, and campaign optimization. . ● Develop and execute integrated marketing campaigns that drive awareness and . adoption of Mediavine’s products and features. . ● Translate complex adtech concepts (programmatic, supply chain, identity, data privacy, . etc.) into educational resources, including blogs, case studies, webinars, whitepapers, . and videos. . ● Collaborate with Product and Engineering to support product launches with strong . go-to-market strategies and positioning. . ● Contribute to Mediavine’s thought leadership through industry-facing content such as . PR, speaking engagements, and trade publication contributions. . ● Analyze campaign performance using data-driven insights and adjust strategies to . maximize ROI and impact. . ● Collaborate across Marketing, Product, and Success teams to ensure publishers clearly . understand the value of Mediavine’s ad solutions. . ● Identify industry events, conferences, and retreats that Mediavine should attend and/or . participate in. . 8+ years of marketing experience, with at least 3+ years in adtech, martech, or . programmatic advertising. . ● Strong background in content marketing and product marketing, especially in simplifying . technical adtech topics for broad audiences. . ● Understanding of the digital advertising ecosystem, including: . ○ Programmatic advertising (SSPs, DSPs, auctions) . ○ Privacy regulations (GDPR, CCPA, TCF) . ○ Identity and measurement (third-party cookies, first-party data, authenticated . traffic). ○ Publisher monetization strategies . ● Proven ability to launch and scale marketing for technical products. . ● Experience creating high-value content (whitepapers, webinars, blogs, newsletters, . presentations, case studies). . ● Familiarity with SEO, email marketing, web analytics (Google Analytics), and campaign . optimization. . ● Strong storytelling, positioning, and messaging skills with the ability to influence across . departments. . ● Ability to thrive in a fast-paced, remote environment while balancing multiple projects. . Company Location: United States.