Marketing Automation Specialist (HubSpot) at Schneider Innovations

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Marketing Automation Specialist (HubSpot) at Schneider Innovations. We are seeking a . Senior Marketing Automation Specialist (HubSpot). to join our growing team. . This role will serve as the HubSpot Owner within the company. , responsible for the end-to-end management of HubSpot, including automation workflows, email campaigns, lead generation, and reporting.. You will work closely with our Head of Marketing & Sales, eCommerce Manager, and Social Media & SEO Manager to ensure HubSpot is fully leveraged as the backbone of our go-to-market strategy. This position requires strong . HubSpot technical expertise, marketing operations experience, and analytical ability. to drive efficiency and performance across campaigns and the sales pipeline.. While a basic design sense is expected, this is . not a design role. — our creative team will provide full design support.. Key Responsibilities. . . HubSpot Platform Ownership. . . . Act as the company’s HubSpot Owner, managing platform setup, optimization, and integrations. . . Build and customize HubSpot workflows, modules, templates, and landing pages. . . Maintain integrations with Shopify, ERP, CRM, ad platforms, and reporting tools. . . Ensure data consistency and governance across systems (field mapping, deduplication, hygiene). . . . . Marketing Automation. . . . Design and implement lead nurturing workflows to improve conversion rates across the funnel. . . Manage lead scoring models and ensure proper routing to sales teams. . . Set up and monitor automated campaigns (emails, landing pages, CTAs) and perform A/B testing. . . . . Data & Analytics. . . . Develop dashboards and custom reports to track campaign performance, lead attribution, and ROI. . . Monitor data quality and provide insights for Sales and Marketing leadership. . . Continuously optimize processes based on analytics and performance reviews. . . . . Sales & Marketing Enablement. . . . Collaborate with Sales to design automation that supports follow-ups, reminders, and pipeline visibility. . . Provide training and documentation to ensure Sales and Marketing teams effectively use HubSpot. . . Stay updated with HubSpot best practices and implement improvements proactively. . . . . Design (Secondary Responsibility). . . . Ensure templates, landing pages, and email layouts are on-brand and user-friendly. . . Ability to make light design adjustments when needed; full creative support handled by our design team.. . . What We’re Looking For. . 3–5 years of . hands-on HubSpot experience. (Marketing Hub, Sales Hub, CMS, and API integrations). . . Proficiency in . HTML, CSS, JavaScript. for HubSpot customization. . . Proven expertise in . marketing automation. : workflow design, lead scoring, A/B testing, and nurture campaigns. . . Experience in . CRM integrations and E-commerce (Shopify preferred). . . . Strong . analytical skills. — able to build dashboards, interpret campaign performance, and provide data-driven insights. . . Excellent communication skills to collaborate across Marketing, Sales, and Operations teams. . . Knowledge of . UX/UI principles. and responsive design best practices. . . Proficiency with AI tools (such as ChatGPT, Google AI Studio, etc.) is strongly preferred. . . Basic design proficiency (Adobe Creative Suite or Canva) for light edits; major design handled by the Creative team. . . Familiarity with video editing or motion graphics (Premiere Pro, After Effects) is a plus, not required.. . Company Location: Philippines.