We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

41945962552 - LinkedIn & Twitter Content Creator/Writer at Activate Talent. Position: . LinkedIn & Twitter Content Creator/Writer. Job Type:. Full-Time - 100% remote. Working hours:. US Timezone (PST). About Our Client. Our client is a performance marketing agency specializing in scaling direct-to-consumer brands through strategic media buying, creative strategy, growth forecasting, and data analytics. They have successfully helped multiple brands scale their paid social strategies.. Role Overview. We’re seeking a strategic social media ghostwriter/content creator to build and amplify our CEO’s personal brand on Twitter and LinkedIn.. Key Responsibilities. 1. Content Strategy & Creation. . Develop & execute Twitter + LinkedIn strategies, positioning the CEO as a thought leader. . Create 15–20 Twitter posts/week and 2+ LinkedIn posts/week. . Write strategic Twitter threads on methodology, case studies, and insights. . Simplify complex marketing concepts for DTC founders & marketing leaders. . Build platform-specific series highlighting creative strategy, media buying, and incrementality measurement. . 2. Brand Voice & Authenticity. . Master CEO’s voice, tone, and style through regular collaboration. . Align all content with expertise in private equity, performance marketing, and agency operations. . Maintain brand guidelines while adapting for platform nuances. . 3. Industry Engagement & Community Building. . Monitor and engage with DTC, performance marketing, and paid social conversations. . Build relationships with influencers, founders, and marketing leaders. . LinkedIn: Connect with potential clients and partners. . Twitter: Participate in discussions, trending topics, and industry events. . Engage prospects discussing growth challenges or agency needs. . 4. Lead Generation & Business Development. . Create content targeting DTC founders, CMOs, and marketing directors. . Build content funnels from follower → lead. . LinkedIn: Target decision-makers at 7–8 figure brands. . Twitter: Build authority through real-time insights and engagement. . Work with sales to address prospect pain points in content. . Develop lead magnets, downloadable resources, and compelling CTAs. . 5. Performance Analysis & Optimization. . Monitor platform analytics to find high-performing, high-quality engagement content. . Track funnel from impressions → qualified leads → consultations. . A/B test content formats, CTAs, and strategies. . Provide weekly reports on:. . Follower quality. . Engagement rates. . Lead generation. . Pipeline contribution. . Continuously refine strategy based on business results. . Marketing Expertise. . 3+ years in performance marketing, paid social, or DTC marketing. . Deep knowledge of Facebook/Meta ads, creative strategy, and performance metrics. . Understanding of DTC growth strategies and challenges. . Familiarity with industry terminology, trends, and key players. . Writing & Communication Skills. . Exceptional writing skills with social media content experience. . Ability to make complex marketing ideas engaging and accessible. . Twitter-specific content expertise (threads, polls, Spaces). . Strong storytelling for case studies. . Social Media Management. . Proven success growing B2B executive or agency Twitter & LinkedIn accounts. . Deep knowledge of algorithms, formats, and audience behaviors. . Experience with tools like Hootsuite, Buffer, Shield, LinkedIn Sales Navigator. . Expertise in adapting content cross-platform. . Preferred Qualifications. . Ghostwriting experience for executives in marketing or agency settings. . Background with performance marketing agencies or scaling DTC brands. . History of creating content that generated qualified leads. . Understanding of agency business models and client acquisition. . Success Metrics. . Follower Quality Growth: +30% per quarter in ideal client followers. . Engagement Rate: 4%+ average across platforms. . Lead Generation: 8+ qualified leads per month via content. . Pipeline Contribution: 15%+ of new consultations/proposals. . Content Performance: Consistent reach & engagement on educational posts. . Company Location: Philippines.