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Senior Digital Marketing Manager - Re:Them at Expedite Commerce. ReThem is seeking a results-driven Senior Digital Marketing Manager to lead the strategy, execution, and performance tracking of its media buying and SEO initiatives. This role is perfect for a seasoned digital marketer with deep B2B experience, a passion for performance analytics, and a proven track record in scaling digital channels.. You’ll work at the intersection of data, content, and growth — managing end-to-end SEO optimization and media buying performance while ensuring everything is measured, automated, and continuously optimized for ROI.. Key Responsibilities. SEO & Organic Growth. . Lead technical and strategic SEO audits, including site health, crawlability, page speed, and schema optimization.. . Own on-page SEO across content, metadata, keyword mapping, and internal linking.. . Oversee backlink acquisition and outreach strategies to build high-authority domain profiles.. . Optimize visibility and performance of ReThem’s digital properties in search engines (Google, Bing, etc.).. . Monitor search rankings and traffic behavior using tools like SEMrush, Google Search Console, and Analytics.. . Media Buying & Paid Campaigns. . Plan and execute paid media campaigns on platforms like LinkedIn, Google Ads, Taboola, and industry-specific networks (e.g., G2, Capterra, Gartner, Software Advice).. . Track media spend, impressions, CTRs, and conversion rates with clear attribution frameworks.. . Partner with sales to optimize paid campaigns for lead quality and lifecycle velocity.. . Implement A/B and multivariate testing for ad creatives, targeting, and landing pages.. . Performance Tracking & Reporting. . Develop real-time dashboards in Google Looker (Data Studio) to monitor SEO KPIs, ad spend efficiency, and lead funnel progression.. . Set up and maintain conversion tracking via Google Tag Manager, UTM frameworks, and CRM integrations.. . Analyze campaign data to recommend scalable improvements and identify growth levers.. . Core Tools & Technologies. . SEO & Analytics: SEMrush, Screaming Frog, Google Analytics, Google Search Console, Google Tag Manager. . Ad Platforms: Google Ads, LinkedIn Ads, Taboola, Facebook Ads, Capterra, G2. . Marketing Automation & CRM: HubSpot, Pardot, Salesforce, Zoho CRM, Keap (InfusionSoft), Zapier, GoHighLevel, Wordpress. . Tracking & Reporting: Google Data Studio (Looker), Google Tag Manager, UTM protocols. . Project Collaboration: Trello, Slack, Jira, Miro. . Qualifications. . 5+ years of experience managing full-funnel digital marketing programs with strong SEO and media buying ownership.. . Demonstrated success in driving B2B lead generation through paid channels and organic visibility.. . Strong grasp of digital measurement, attribution modeling, and CRO tactics.. . Ability to translate complex performance data into actionable insights for stakeholders.. . Experience in startup or high-growth environments preferred.. . What You Bring to ReThem. . A hybrid approach to strategy + execution, comfortable toggling between CMO-level insights and hands-on optimization.. . A data-first mentality with a keen eye on performance metrics, dashboards, and incremental wins.. . Passion for storytelling through metrics — connecting media buying and SEO efforts to business results.. . Comfort navigating ambiguity and prioritizing impact in a fast-evolving digital ecosystem.. . Company Location: Philippines.