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CRM Manager - Brazil at Neo Group. At Neo Group, we don’t just follow trends—we set them. As our CRM Manager for Brazil, you’ll be the mastermind behind high-impact, data-driven campaigns that captivate players, maximize retention, and turn casual users into loyal fans. This isn’t just about sending emails—it’s about crafting unforgettable experiences that keep players engaged, excited, and coming back for more.. You’ll own the full CRM strategy for our Brazilian market, blending creativity with analytics to design hyper-targeted promotions, gamified rewards, and personalized journeys that drive real business results. From high-stakes sports bettors to casino enthusiasts, you’ll know exactly what makes them tick—and how to keep them hooked.What You’ll Do. . Lead the CRM vision for Brazil—develop bold, innovative campaigns (think push, SMS, WhatsApp, in-app surprises) that boost retention, LTV, and reactivation.. . Turn data into magic—analyze player behavior, segment audiences, and design personalized, cost-efficient promotions that outperform industry benchmarks.. . Think outside the inbox—experiment with gamification, VIP perks, cashback mechanics, and exclusive events that make our brand irresistible.. . Stay ahead of the curve—know what’s trending in Brazil (payment habits, sports passion points, casino game preferences) and leverage it in real-time campaigns.. . Test, optimize, repeat—run A/B tests, refine triggers, and constantly push creative boundaries to maximize ROI.. . Collaborate with BI, Product & Marketing to turn insights into high-converting player journeys.. . Keep us compliant but cutting-edge—balance innovation with regulatory requirements.. . Company Location: Brazil.