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39334083133- CRO & UX Manager at Activate Talent. Job Title: CRO & UX Manager. Schedule: CT. Industry: Health & Wellness. About the Role:. We’re looking for a CRO & UX Manager — a conversion-obsessed, customer-first thinker who. blends data, instinct, and empathy to optimize every touchpoint of the ecommerce experience.. You’ll own testing and UX strategy across our DTC site, ensuring every click, scroll, and. interaction drives performance without sacrificing brand.. This role is equal parts strategist and executor — you’ll lead with insights, test relentlessly, and. work cross-functionally to turn friction into flow. If you dream in user journeys, can’t help but. optimize a PDP, and believe UX should drive both revenue and retention, you’ll thrive here.. What You’ll Be Doing:. Site Optimization & Testing Strategy. . Own CRO roadmap across the DTC experience — from homepage to PDP to checkout. . Develop and execute A/B and multivariate testing plans to improve CVR, AOV, LTV, and funnel flow. . Collaborate with design/dev to implement rapid testing across layout, messaging, UX patterns, and functionality. . Analyze user behavior with tools like Hotjar, GA4, Triple Whale, and post-purchase surveys. . Customer Journey & UX Strategy. . Map end-to-end user journeys across DTC and omnichannel, identifying friction points and drop-offs. . Optimize mobile-first UX — improving navigation, load times, CTAs, and PDP hierarchy. . Partner with creative and brand teams to align visual identity with performance goals. . Integrate voice-of-customer insights from surveys, reviews, and support tickets into UX recommendations. . . Ecommerce Performance Analysis. . Monitor key metrics like bounce rate, checkout abandonment, page speed, form drop-off, and return rate. . Segment performance by channel, device, traffic source, and customer cohort. . Translate findings into testable hypotheses and clear recommendations for continuous improvement. . Work closely with data and media teams to understand how UX affects ad performance and CAC. . Cross-Functional Collaboration. . Work closely with marketing to scope and implement site changes. . Partner with growth team to align landing pages, advertorials, and paid traffic destinations with testing priorities. . Support retention/lifecycle efforts by improving account UX, subscription flows, and post-purchase experience. . Collaborate with Amazon and retail teams to ensure UX insights feed omnichannel thinking. . Why This Role is Different. ● You’ll own the full testing roadmap — and have the tools and team to make it real. ● High-impact role — you’ll directly influence revenue, retention, and customer experience. ● Cross-functional seat — you’ll work across growth, product, creative, and dev. ● A brand with deep creative and data resources — we’re set up to scale what works. ● You’re not just optimizing buttons — you’re helping shape a world-class DTC experience. . 5+ years experience in CRO, UX strategy, or ecommerce optimization (DTC or CPG strongly preferred). . Deep knowledge of Shopify and performance ecommerce best practices. . Strong testing background — fluent in A/B testing tools like Convert, VWO, Google Optimize, or Posthog. . Hands-on experience with heatmaps, session recordings, funnel tools, and analytics platforms. . Analytical, pattern-driven, and customer-obsessed — you turn data into action. . Comfortable working with developers, designers, marketers, and leadership to drive site experience. . Detail-oriented but able to prioritize what actually moves the needle. . Bonus: Experience optimizing conversion for subscription flows, landing pages, and TikTok Shop. . How to Stand Out. . Share a case study or test you ran that materially improved CVR, AOV, or LTV. . Tell us about a UX redesign you led or contributed to — and what you learned. . Bonus: You’ve scaled a Shopify site, optimized. . Company Location: Philippines.