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Web Marketing & Support Specialist at Activate Talent. About the Role. We’re looking for a . Web Marketing & Support Specialist. who can blend creative digital marketing with hands-on technical support to ensure our online presence runs seamlessly and performs at its best.. This role requires someone who’s both . strategic and analytical. — yet comfortable with the nuts and bolts of web management. You’ll play a key role in driving traffic, optimizing conversions, supporting customers, and maintaining an exceptional online experience across all our digital platforms.. What You’ll Do. Website Management & Optimization. Manage, update, and maintain website content, product listings, banners, and landing pages. . Collaborate with design and development teams to enhance UX, site speed, SEO, and conversions. . Monitor site performance and troubleshoot technical issues (broken links, form errors, etc.). . Ensure content aligns with brand voice, seasonal campaigns, and marketing calendars. . Manage integrations with third-party tools (CRM, analytics, chat, and email platforms). . Digital Marketing & Campaign Execution. Support and execute email marketing, paid ads, SEO, and social media campaigns. . Track and analyze campaign performance to improve ROI, engagement, and retention. . Implement A/B tests on landing pages and digital assets for continuous optimization. . Coordinate product launches, promotions, and seasonal campaigns across digital touchpoints. . Customer & Technical Support. Provide frontline website and e-commerce support, assisting customers with orders and troubleshooting issues. . Collaborate with internal teams to resolve customer-reported bugs or checkout problems. . Ensure smooth site functionality, accurate product data, and timely updates. . Identify and escalate recurring technical issues or process improvements. . Reporting & Continuous Improvement. Monitor and analyze KPIs for website traffic, conversions, and customer experience. . Recommend and implement optimizations based on analytics and user feedback. . Stay updated with best practices in web performance, SEO, and digital marketing trends. . What You’ll Bring. 2–5 years of experience in web management, digital marketing, or e-commerce support. . Proficiency with CMS platforms (Shopify, WordPress, or similar). . Hands-on experience with Google Analytics, Google Ads, Meta Ads, and email marketing tools. . Basic knowledge of HTML/CSS and the ability to troubleshoot web issues. . Strong communication, organization, and multitasking skills. . Detail-oriented with a proactive, problem-solving mindset. . Why You’ll Love Working With Us. Collaborative and creative remote work environment. . Opportunities to make an impact across multiple digital channels. . Continuous learning and growth in both marketing and technical skillsets. . Company Location: Philippines.