FBS Sr Product Marketing Manager at Capgemini

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FBS Sr Product Marketing Manager at Capgemini. Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premium well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.. What to expect on your journey with us:. . A solid and innovative company with a strong market presence. . A dynamic, diverse, and collaborative work environment. . Leaders with deep market knowledge and strategic vision. . . . . We count on you for:. . Lead digital product solutions with a strong vision and thought leadership on emerging technologies (AI, AR/VR, and Connected Devices).. . Inspire strategic thinking and the application of innovative development methodologies.. . Evaluate enterprise opportunities, scope initiatives, and deliver prototypes, POCs, and MVPs.. . Drive key transformation initiatives with cross-functional teams.. . Prioritize work in product backlogs and ensure delivery aligned with Farmers' customer experience expectations.. . Foster a test-and-learn environment by enabling new capabilities through innovation.. . Proficiently lead conversations with executive management across the organization.. . Inspire clear, actionable ideas and strategic direction.. . Collaborate with enterprise stakeholders to define marketing requirements, use cases, and user stories.. . Serve as a bridge between business needs and technological solutions aligned with Marketing objectives.. . Partner closely with IT and operations to develop, manage, and execute a comprehensive product roadmap that meets customer needs.. . Define strategy, requirements, prototypes, testing plans, training procedures, communications, and implementation processes.. . Track innovation trends within the insurance industry and monitor digital growth in adjacent verticals.. . Build competitive benchmarks to highlight the benefits of enhancements and new capabilities.. . Explore emerging technologies and deliver proactive marketing and data insights to improve customer experience.. . Make recommendations for short- and long-term product roadmaps aligned with Customer Strategy and Marketing goals.. . Conduct competitive landscape assessments to guide product development and go-to-market strategies.. . Define measurement strategies and reporting standards to monitor initiative effectiveness.. . Oversee successful delivery and ongoing performance management.. . Report on digital marketing KPIs and data insights, offering actionable business recommendations.. . . Bachelor’s degree in Business, Mathematics, IT or in relevant field (MBA is a plus). . Strong experience in program management, digital products, delivery, and consumer-focused product marketing. . Strong in project and process management. . Experience with MS tools: Sharepoint, Word, Excel, Outlook, PowerPoint. . Experience in Jira, Figma and Rally . . Able to write user stories and requirements documents. . Knowledge of SAFe Agile methods is preferred. . Fluent in English. . Company Location: Brazil.