Paid Marketer at GrowthPair

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Paid Marketer at GrowthPair. We are seeking a Paid Marketer to support our paid efforts across Google, Meta and TikTok. This role is responsible for planning, executing, and optimizing paid campaigns across platforms to drive engagement and conversions. . Key Responsibilities:. . Develop and implement paid campaigns that align with business goals. . Set up, monitor, and optimize campaigns on platforms like Google Ads and Meta Ads. . Analyze campaign performance data, including metrics such as CTR, CPC, CPM, and ROI. . Craft compelling ad copy designed to drive clicks and conversions. . Manage daily and monthly advertising budgets to maximize ROI and cost efficiency. . Prepare performance reports and provide actionable insights for campaign optimization. . Implement A/B testing to refine ad copy, targeting strategies, and landing pages. . . 3+ years of experience in a media buying role. . Proficiency in Meta, Google, and TikTok paid advertising channels. . Strong analytical skills and ability to interpret data to make informed decisions. . Excellent copywriting and visual design skills for ad creation. . Knowledge of audience targeting and segmentation techniques. . Familiarity with digital marketing tools and analytics platforms (e.g., Google Analytics). . Ability to work during U.S. work hours (PT/ ET). . Company Location: Argentina.