Digital Media Manager at Pavago. Job Title:. Digital Media Manager. Position Type:. Full-Time, Remote. Working Hours:. US Hours. About the Role:. We are seeking an experienced, execution-focused Digital Media Manager to own and manage end-to-end paid digital media campaigns across multiple platforms. This role is designed for a performance-first marketer who thrives in data-driven environments and takes full ownership of campaign execution, optimization, and reporting.. The ideal candidate brings deep hands-on expertise in paid media, strong analytical skills, and the ability to scale campaigns while collaborating closely with internal teams to ensure alignment with broader strategic goals.. Responsibilities:. Paid Media Campaign Management:. Own and manage paid digital media campaigns across Google Ads, Microsoft Ads, Meta, TikTok, Snapchat, and emerging platforms . Plan, launch, and scale paid search, paid social, display, video, native, and CTV campaigns . Ensure accurate campaign setup, execution, and ongoing optimization . Optimization & Performance Analysis:. Monitor campaign performance and optimize based on data-driven insights . Use Google Analytics, Google Tag Manager, and platform-level tracking to evaluate results . Identify trends, risks, and opportunities to improve efficiency and outcomes . Reporting & Data Visualization:. Build and maintain performance dashboards and reports in Looker Studio . Translate performance data into clear, actionable insights for stakeholders . Ensure reporting accuracy and consistency across accounts . Budget & Pacing Management:. Manage budgets, bids, pacing, and forecasts across multiple campaigns . Ensure efficient allocation of spend aligned with performance goals . Monitor delivery and make adjustments to maximize ROI . Collaboration & Execution:. Work cross-functionally to ensure media execution aligns with strategic objectives . Maintain strong workflows, documentation, and communication across teams . Support alignment between media strategy, execution, and reporting . Proactive Optimization & Learning:. Stay current on platform updates, algorithm changes, and new ad formats . Test new strategies, channels, and optimization approaches . Continuously improve processes to enhance scalability and performance . What Makes You a Perfect Fit:. A performance-driven media buyer who thrives in execution-heavy roles . Highly analytical with strong attention to detail . Comfortable owning campaigns end-to-end without heavy oversight . Confident managing multiple accounts and priorities in a remote environment . Motivated by measurable results and continuous optimization . Required Experience & Skills (Minimum):. 10+ years of hands-on experience in digital media management . Deep expertise in Google Ads and Meta Ads . Strong experience across paid search, paid social, display, video, native, and CTV . Advanced proficiency in Google Analytics and Google Tag Manager . Strong Excel skills for performance analysis, modeling, and pacing . Experience building and maintaining dashboards in Looker Studio . Excellent written and verbal communication skills . Strong time management and organizational abilities . Reliable high-speed internet and a professional-grade computer . Tools Provided:. Google Workspace . Google Analytics & Google Tag Manager . Looker Studio . Paid media platforms (Google Ads, Meta, TikTok, etc.) . Project management and communication tools . Ideal Experience & Skills:. Experience managing multi-platform, performance-driven media campaigns . Background in data-centric or performance marketing environments . Proven ability to scale campaigns while maintaining efficiency . Experience working in fast-paced, remote-first teams . What Does a Typical Day Look Like?. A Digital Media Manager’s day is centered around performance monitoring, optimization, and execution. You will:. Review campaign performance and pacing across active accounts . Optimize bids, budgets, audiences, creatives, and targeting . Analyze data in Google Analytics and Looker Studio dashboards . Prepare performance insights and recommendations . Collaborate with internal teams to align execution and strategy . Test and implement new optimization opportunities . In essence, you are responsible for driving measurable results through disciplined execution, data-driven decision-making, and continuous optimization.. Key Metrics for Success (KPIs):. Campaign performance against defined goals (ROAS, CPA, CPL, etc.) . Budget efficiency and pacing accuracy . Quality and clarity of performance reporting . Successful scaling of high-performing campaigns . Consistency in optimization and execution standards . Interview Process:. Initial Phone Screen . Video Interview with Recruiter . Final Interview . Offer & Onboarding. #LI-AG1. Company Location: Brazil.
Digital Media Manager at Pavago