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Director of Strategy (Sales) at Foundation. Foundation is a remote digital marketing agency helping ambitious organizations grow through strategy-led, full-funnel marketing across channels, including paid media, creative, SEO, content, and distribution. We work with ambitious global brands who expect more than execution; they expect clear thinking, strong POVs, and measurable impact. . As we continue to scale, we’re investing in dedicated leadership to ensure our strategy-led approach to sales remains consistent, confident, and effective across increasingly complex engagements.. The Mission. The mission of the Director of Strategy (Sales) is to drive new revenue growth by leading with strategy.. You will own strategy-led deal success; shaping opportunities, guiding sales conversations, and closing work that aligns with Foundation’s strategic strengths.. You will carry revenue targets and be measured on sales outcomes, while partnering closely with Growth, Strategy, and Delivery to ensure what we sell sets teams up to win.. Key Responsibilities:. Strategy-Led Sales & Deal Ownership. Own revenue targets for strategy-led and complex engagements.. Partner with Account Executives on qualified opportunities to lead strategy-heavy discovery and deal shaping.. Translate client goals, constraints, and ambiguity into clear strategic approaches that can be confidently sold.. Define scope, sequencing, and success criteria prior to proposals being finalized.. Act as the strategic authority in late-stage sales conversations with senior client stakeholders.. Sales Collaboration & Process Integration. Work within Foundation’s existing sales motion, collaborating with: Account Executives (discovery and relationship management) and sales support (CRM hygiene, documentation, process).. Contribute strategic input to proposals, pricing rationale, and deal positioning.. Build Sales Strategy SOPs that drive efficiency in sales close times. Support reduction of founder or executive involvement in strategy-led sales over time.. Strategic Integrity & Post-Sale Alignment. Ensure alignment between what is sold and how Foundation delivers.. Provide clear strategic context during handoffs to Strategy and Account teams.. Reduce post-sale scope creep, misalignment, and strategic resets through better upfront clarity.. Strategic Pattern Recognition & Enablement. Identify recurring themes, objections, and patterns across sales conversations.. Contribute to the development of: Repeatable strategic narratives, deal-level frameworks and POVs and guidance for when and how Foundation sells specific types of work. Partner with Strategy leadership to ensure sales-stage strategy reflects delivery reality.. You Might Be a Fit If You…. Are energized by sales conversations where strategy—not scripts—drives the outcome.. Enjoy owning revenue responsibility while protecting strategic quality.. Can operate confidently alongside AEs without duplicating their role.. Are comfortable being accountable for what gets sold, not just how it’s delivered.. Want to apply deep strategy skills earlier in the client lifecycle.. Required Experience:. 7+ years in B2B marketing strategy, consulting, or senior agency roles.. Demonstrated experience contributing to or owning strategy-led sales outcomes.. Strong understanding of SEO, content, distribution, and how they connect to revenue.. Experience building, managing, or strategically guiding paid media funnels, with a strong understanding of media buying, budget allocation, and performance tradeoffs across channels. Experience forecasting, mapping marketing value, and building targets/KPIs for marketing strategies that can be tracked against. Exceptional at building sales presentations and telling a story that can get prospect buy-in to strategy. Experience collaborating with sales teams on complex or bespoke engagements.. Exceptional verbal communication and executive presence in live conversations.. Experience using and implementing AI tools into the sales process.. Metrics for Success:. Revenue closed against sales targets.. Win rate on strategy-led or complex opportunities.. Average deal size and pricing confidence.. Reduction in post-sale strategy misalignment.. Internal feedback on clarity and usefulness of sales-stage strategy.. Decreased reliance on founder or executive participation in sales.. Position Details:. Full-time (Monday to Friday, ~40 hours/week). Remote. Reports to: VP of Growth. Close partnership with: VP of Strategy. Compensation: Base salary + commission (aligned to targets). How to apply:. Fill in the Culture Index survey: . https://go.cultureindex.com/p/uU1SgVdVJrX4UL9hro9. . Apply through the application form. Company Location: Canada.