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Senior SEO Content Strategist at Digital. Hire Digital is seeking a . Senior SEO Content Strategist. to lead both technical SEO and editorial content strategy. This role requires a strategic thinker who can integrate SEO insights, audience data, and content planning to drive measurable organic growth. The ideal candidate excels at combining on-page and technical SEO expertise with data-informed storytelling to shape content calendars that resonate with lifestyle audiences.. RESPONSIBILITIES. SEO Strategy (Technical & On-Page). . Conduct technical audits and implement on-site improvements to enhance site crawlability, speed, and indexation. . . Optimize website architecture, metadata, and internal linking structure to improve organic visibility and user experience. . . Track and report on SEO performance across key KPIs using tools like Google Search Console, GA4, Ahrefs, SEMrush, and Looker Studio. . . Collaborate with web developers and stakeholders to implement technical recommendations and structured data improvements. . . Monitor algorithm changes and adjust strategies accordingly to maintain search performance. . . Content Strategy & Editorial Planning. . Leverage keyword research, trend analysis, and social listening tools to create content strategies aligned with target audiences (travel/lifestyle). . . Translate SEO insights into actionable editorial calendars, supporting content writers with structured briefs and optimization guidelines. . . Identify gaps in existing content and recommend new opportunities based on data, seasonality, and customer interests. . . Work closely with client stakeholders and internal teams to align content direction with brand tone and business objectives. . . Collaborate on campaign-level content planning, ensuring SEO best practices are applied across all deliverables.. . REQUIREMENTS. . Previous experience in SEO strategy and content marketing, preferably with agency or editorial brand experience. . . Demonstrated success optimizing websites and scaling SEO content in B2C sectors such as travel, lifestyle, or finance. . . Proficient with tools such as Google Analytics 4, Search Console, Ahrefs, SEMrush, Screaming Frog, BuzzSumo, and content planning platforms. . . Deep understanding of audience intent, content mapping, and storytelling within SEO frameworks. . . Experience creating editorial strategies informed by SEO, competitive analysis, and cultural trends. . . Strong communication and collaboration skills, with the ability to guide writers, designers, and developers. . . Familiarity with Mastercard’s Priceless or travel-related brand tone is a plus.. . Company Location: Philippines.