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Instagram Content & Growth Specialist at Paired. Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to gifted people, regardless of location.. Our client is a fast-growing platform that empowers individuals to learn how to buy and sell items for profit. With a focus on reselling opportunities such as sneakers, electronics, and niche “low-key” flips, the platform offers expert mentorship, valuable resources, and access to a thriving community of experienced resellers. Members also benefit from exclusive tools designed to help them increase earnings and maximize savings.. Role Overview. To support its mission, our client is seeking a creative, driven, and highly organized . Instagram Growth & Content Specialist. to lead a portfolio of faceless Instagram brand pages in the reselling, pop culture, and money-making niches. This is a full-time remote position ideal for someone with a sharp design sensibility, strong understanding of Gen Z culture, and a deep instinct for what drives engagement on Instagram. You’ll be responsible for managing . four brand accounts. , owning the content pipeline, writing compelling copy and short-form video scripts, and tracking performance metrics using Notion and Figma.. Workload expectations:. . Applicants should feel comfortable creating 4–5 static carousel posts per week for each account, resulting in approximately 16-20 posts weekly across all four accounts. No video or Reels content is required—this role is focused solely on high-quality, engaging static content.. Your responsibilities:. . Manage & grow 4 Instagram accounts in the reselling/money/pop culture space.. . Design daily content using Figma — graphic posts, carousel content, and visual storytelling.. . Oversee analytics & performance tracking for all accounts, using Notion to maintain a content calendar.. . Write engaging copy & captions tailored to Gen Z audiences.. . Script short-form content (Instagram Reels) that aligns with trending topics.. . Source & research viral/trending content ideas relevant to U.S. Gen Z audiences, especially in fashion, pop culture, and online hustle culture.. . . You're LATAM-based. . Fluent in English, with a strong grasp of tone, humor, and engagement tactics . . 2+ years of experience in social media content creation, digital marketing, or brand management . . Strong background in graphic design, with experience using Figma to create engaging visuals for social media . . Proven ability to manage multiple Instagram accounts, ideally for faceless or niche brand pages . . Excellent copywriting skills, especially for short-form, engaging, and culturally relevant captions and scripts . . Understanding of Gen Z culture, U.S. trends, internet memes, and viral content (especially in fashion, money-making, and pop culture) . . Experience writing and editing scripts for short-form video content (Reels, TikTok, or YouTube Shorts) . . Familiarity with project management tools like Notion for organizing workflows and posting schedules . . Basic knowledge of content analytics and performance tracking (e.g., engagement rates, follower growth) . . Full-time availability to work U.S. hours (PST) with no other ongoing job commitment. . Company Location: Mexico.