We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

B2B PR & Communications Specialist at Octopus HR. B2B PR & Media Relations Specialist. Location:. Remote (Canada). About the Company:. This remote-first B2B marketing agency is passionate about growth,its clients’, its employees’, and its own. The company partners with forward-thinking, tech-savvy organisations reshaping industries such as advanced manufacturing, clean energy, IT infrastructure, and enterprise software. It thrives at the intersection of storytelling, strategy, and measurable impact.. They are seeking a PR professional to elevate client voices, shape meaningful narratives, and secure placements in the right media outlets.. What the Role Involves:. . Drive Media Strategy:. Lead end-to-end PR planning for 4–7 B2B clients, from positioning to outreach to measurement. . . Craft & Place Stories:. Write press releases, pitches, and bylined articles that make complex technical concepts accessible and compelling. . . Build Relationships:. Develop and maintain media, analyst, and influencer relationships across industries like manufacturing, cybersecurity, clean energy, and emerging tech. . . Earned Media Wins:. Secure placements in trade publications, business outlets, podcasts, and niche communities to enhance credibility and visibility. . . Support Funding & Milestone PR:. Lead PR strategy for funding announcements, product launches, executive appointments, and major partnerships. . . Executive Positioning:. Collaborate with client executives on thought leadership content, including op-eds, speaking opportunities, and awards submissions. . . Integrate with ABM & Content:. Align PR activities with ABM campaigns, content marketing, and social activation to maximize amplification and lead generation. . . Crisis & Reputation Management:. Guide clients through sensitive situations with clear, confident communications that protect brand trust. . . Measure & Optimize:. Report on media coverage, share of voice, and ROI, refining strategies for stronger results. . . Stay Ahead:. Monitor trends in media, analyst relations, AI-driven discoverability, link building, and digital PR. . What the Candidate Will Bring:. 4–7 years of PR, media relations, or communications experience, preferably in B2B or agency settings. . Proven success securing earned media in trade and business publications. . Excellent writing skills, with the ability to translate technical topics into engaging stories. . Strong pitching and relationship-building skills with journalists, editors, and influencers. . Familiarity with media tools such as Cision, Muck Rack, HARO, Source Bottle, Qwoted, or equivalents. . Experience aligning PR with content, ABM, and social campaigns. . Confident client-facing communicator who can present strategies and manage executive relationships. . Organized and proactive, capable of managing multiple accounts simultaneously. . Bachelor’s degree in Communications, Marketing, Journalism, or equivalent experience. . Why the Role is Attractive:. . Flexibility & Autonomy:. Work from anywhere in Canada with a schedule that fits your lifestyle. . . Continuous Learning:. Dedicated budget and time for professional development to stay ahead in PR. . . Competitive Benefits:. 100% employer-paid benefits. . . Innovative Work:. Partner with companies shaping the future of manufacturing, technology, and energy. . . Collaborative Team:. Join a team that celebrates wins, shares knowledge, and fosters professional growth.. Company Location: Canada.