
Marketing Manager, LATAM at Tinder. Location Information: Remote LATAM. . Overview. . Tinder brings people together. With tens of millions of users and a presence in every country on earth, our reach is expansive — and rapidly growing. Mexico is one of Tinder’s most promising markets and we are launching our local operation there! We are looking for a Marketing Manager to help us grow and elevate our brand perception in Mexico. If you have a great marketing experience for a global brand, love for the culture, and a passion for new technology, we want to hear from you. This role is based in Mexico City, Mexico.. . In this role you will:. . . . . Develop and execute the regional marketing strategy for Spanish-speaking LATAM markets in alignment with Tinder’s global brand vision and business goals, mainly Mexico, Argentina, Chile, Colombia, and. Peru.. . Lead integrated campaigns (brand, influencer, social, content, PR, digital, and experiential) from ideation to execution and measurement.. . Drive local market insights and cultural relevance by identifying key trends, behaviors, and user needs.. . Collaborate with global marketing, product, comms, legal, media, and agency partners to ensure local adaptation of campaigns.. . Monitor campaign performance, brand health, and marketing KPIs to optimize strategy and demonstrate ROI.. . Manage marketing budgets and oversee local agency relationships and vendors.. . Lead social media channels for @tinderlatam and propose new ideas to connect with youngsters across the whole Latin American landscape.. . . . . We’re looking for:. . . . . 6+ years of experience in marketing, preferably in consumer tech, entertainment, or youth brands.. . Deep understanding of Spanish-speaking LATAM markets, youth culture, and digital behaviors.. . Proven track record of building and launching impactful, multi-channel campaigns across the region.. . Strong project management skills and the ability to juggle multiple priorities and markets simultaneously.. . Excellent verbal and written communication skills in. Spanish. and. English. .. . Passion for Tinder’s mission and connection with our audience and product.. . Proactively monitor cultural trends, youth subcultures, and social conversations to keep the brand relevant and resonant.. . Experience working in a fast-paced, global, matrixed organization.. . Background in performance marketing, CRM, or product marketing is a nice to have.. . Experience with influencer marketing and content creation in LATAM.. . Prior work with dating, social media, or lifestyle brands is a plus.. . . . .