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Sr Growth Marketing Manager - Acquisition at Trafilea. Location Information: . About Trafilea. Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.. Why Trafilea. We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.. 🚀 We build and scale our own brands.. 🦾 We invest in AI and automation like few others in eCom.. 📈 We test fast, grow fast, and help you do the same.. 🤝 Be part of a dynamic, diverse, and talented global team.. 🌍 100% Remote, USD competitive salary, paid time off, and more.. Key Responsibilities. The mission of the Growth Marketing Manager – Acquisition is to . accelerate Trafilea’s customer acquisition strategies through cutting-edge paid media, AI-powered marketing, and creative experimentation. . This role leads the acquisition funnel end-to-end, balancing scale with efficiency (CAC, ROAS, LTV) and ensuring Trafilea stays ahead of fast-evolving digital marketing trends. Beyond execution, the role requires a strategic, entrepreneurial mindset, strong creative instincts, and leadership of cross-functional teams to shape the future of our brands. Strategic Leadership & Performance Growth. Architect best-in-class acquisition strategies across Meta, TikTok, YouTube, Pinterest, and emerging channels.. Manage high-budget, multi-channel media investments, balancing efficiency and scale.. Build rapid experimentation frameworks to test, iterate, and scale winning campaigns.. Creative Strategy & Funnel Optimization. Partner with Creative Strategy leads to co-develop high-performing campaigns.. Optimize landing pages, product pages, checkout flows, and post-purchase experiences.. Translate customer pain points and motivations into data-driven messaging strategies.. AI-Driven Marketing & Data-Led Decision Making. Implement AI-powered tools for media automation, bidding, and predictive analytics.. Work with BI teams to develop real-time dashboards and ensure data accuracy in decision-making.. Continuously stay updated on AI developments, platform changes, and industry trends.. Cross-Functional Leadership. Lead and mentor growth marketers, creative strategists, designers, and editors.. Ensure cross-team alignment (creative, BI, product, engineering) to execute acquisition strategies seamlessly.. Build a culture of accountability, innovation, and performance excellence.. 7+ years in digital marketing, performance acquisition, and paid media buying at scale.. Proven track record managing high-budget, multi-channel campaigns.. Expertise in AI-powered marketing tools and automation.. Advanced analytical ability to translate data into strategy.. Strong creative instincts to align messaging with customer psychology.. Experience leading cross-functional teams in fast-paced environments.. Hands-on, operational depth — able to both lead and execute.. Strong leadership, communication, and collaboration skills.. Growth mindset with weekly learning and application of new strategies.. Ability to think like a marketer, not just a media buyer.