We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

Senior Facebook (FB) Ads Manager at STERRY. Location Information: USA. Senior FB Ads Manager. . Our company: . STERRY is a Growth Marketing Agency focused on Crowdfunding, Advertising, PR & Creatives Solutions. Since inception, we've helped our clients raise $100M+ USD in direct trackable revenue through online channels such as crowdfunding or e-commerce. We work seamlessly to push through clients limitations and think not just about the clients brand, e-commerce, and marketing. Everything we do is directly translatable into online revenue. . About the Role:. We are seeking a highly experienced and results-oriented Senior Facebook Ads Manager to join our fully remote team. You will be responsible for developing, implementing, and optimizing high-performing Facebook and Instagram advertising campaigns for our diverse portfolio of clients. This role requires a deep understanding of Facebook's advertising platform, a data-driven approach, and a proven track record of success in driving conversions and ROI. You will be a key player in our team, collaborating with other marketing professionals to deliver exceptional results for our clients. . Responsibilities:. Strategy Development:. Develop comprehensive Facebook and Instagram advertising strategies aligned with client goals and target audiences. This includes audience research, competitive analysis, and campaign objective setting.. Campaign Management:. Set up, manage, and optimize Facebook and Instagram ad campaigns across various campaign types (e.g., conversions, traffic, brand awareness, lead generation).. Performance Monitoring & Analysis:. Continuously monitor campaign performance, analyze key metrics (e.g., CPA, ROAS, CTR, CPC), and identify areas for improvement. Provide regular performance reports to clients with actionable insights.. A/B Testing & Optimization:. Design and execute A/B tests on ad creatives, targeting parameters, and landing pages to optimize campaign performance and maximize ROI.. Budget Management:. Manage client advertising budgets effectively, ensuring efficient spend and maximizing return on investment.. Creative Collaboration:. Work closely with creative teams to develop compelling ad creatives (images, videos, copy) that resonate with target audiences.. Platform Expertise:. Stay up-to-date with the latest Facebook and Instagram advertising trends, best practices, and algorithm updates. Proactively identify and implement new strategies to improve campaign performance.. Client Communication:. Communicate regularly with clients, providing updates on campaign performance, addressing their questions, and offering strategic recommendations.. Team Collaboration:. Collaborate effectively with other team members (e.g., SEO specialists, content marketers) to ensure integrated marketing strategies.. Reporting & Documentation:. Maintain accurate records of campaign performance and prepare regular reports for internal and client use.. Qualifications:. Extensive Experience:. 5+ years of hands-on experience managing and optimizing Facebook and Instagram advertising campaigns, preferably for agencies or e-commerce businesses.. Proven Track Record:. Demonstrable history of success in driving conversions, improving ROI, and achieving client goals through Facebook advertising. Be prepared to share case studies or portfolio examples.. Platform Expertise:. Deep understanding of Facebook's advertising platform, including campaign setup, targeting options, bidding strategies, and reporting metrics.. Analytical Skills:. Strong analytical skills and experience using data to make informed decisions and optimize campaign performance. Proficiency in using Facebook Ads Manager, Google Analytics, and other relevant analytics tools.. Creative Mindset:. Ability to understand creative best practices and collaborate with creative teams to develop effective ad creatives.. Excellent Communication Skills:. Excellent written and verbal communication skills, with the ability to clearly articulate campaign performance and strategic recommendations to clients.. Attention to Detail:. Strong attention to detail and organizational skills, with the ability to manage multiple campaigns and prioritize tasks effectively.. Remote Work Experience:. Proven ability to work independently and effectively in a remote environment.. Facebook Blueprint Certification (Preferred):. Holding a Facebook Blueprint certification is a plus.