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Paid Media Manager at Maxim Licensing. Location Information: USA. About Us. We operate high-growth digital competitions and consumer platforms that generate revenue through performance-driven marketing and user engagement. Our business moves fast, scales quickly, and relies heavily on paid media to drive results.. This is a . performance-first environment. where decisions are driven by data, speed, and measurable outcomes.. Paid Media Manager (Performance + Creative). About the Role. We are looking for a . Paid Media Manager who owns performance end-to-end — including creative direction, communication, and continuous optimization. .. Success in this role requires someone who can . identify what’s working, clearly communicate what needs to change, and quickly iterate with the team to improve results. .. This is a . high-accountability role. where performance is measured by . customer acquisition cost (CAC), ROAS, and revenue growth. .. What You’ll Do. Own paid acquisition across . Meta, Google, TikTok, and other channels. Manage and scale budgets based on . CAC, ROAS, and LTV targets. Lead . creative testing and iteration cycles. — identifying what needs to change and why. Clearly communicate creative adjustments. (messaging, hooks, visuals, offers) to internal teams. Work closely with designers and stakeholders to . pivot quickly based on performance data. Continuously test and refine campaigns, audiences, and creatives. Monitor performance daily and make . fast, data-driven decisions. Identify funnel bottlenecks and recommend improvements. Provide clear reporting with . actionable insights, not just data. What Success Looks Like. Consistently improving or maintaining . target CAC. Strong ability to . pivot creative quickly based on performance signals. Clear, proactive communication with the team on what changes are needed. Scalable campaigns that drive measurable revenue growth. Requirements. 3+ years of hands-on paid media experience. Proven track record of managing campaigns with . clear CAC or ROAS targets. Strong communication skills — able to . translate data into clear creative direction. Experience working directly with or guiding creative teams. Ability to move quickly and operate independently. Bonus Points. Experience in high-volume, direct-response environments. Strong understanding of creative testing frameworks. Experience with fast iteration cycles and performance-driven teams. Familiarity with GA4, attribution tools, or analytics platforms