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Senior CRO Specialist – Growth & Conversion Optimization at Trafilea. Location Information: . About Trafilea. Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.. Why Trafilea. We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.. 🚀 We build and scale our own brands.. 🦾 We invest in AI and automation like few others in eCom.. 📈 We test fast, grow fast, and help you do the same.. 🤝 Be part of a dynamic, diverse, and talented global team.. 🌍 100% Remote, USD competitive salary, paid time off, and more.. Job Responsibilities. At Trafilea, CRO isn’t about running more tests. It’s about . finding the right problems to solve and turning customer behavior into measurable growth. .. We’re looking for a . CRO Manager. to own our experimentation process end-to-end—from identifying conversion leaks and building data-grounded hypotheses to prioritizing tests, analyzing results, and turning learnings into business decisions.. You’ll become a key CRO reference across . Growth, Acquisition, Product, Creative, and Data. , challenging assumptions and ensuring we focus experimentation where it can create the greatest impact.. Own the end-to-end CRO process. : problem identification → hypothesis → prioritization → execution → analysis.. Detect conversion leaks. across the full funnel (landing pages, PDPs, checkout, quizzes, pricing, messaging).. Build data-grounded hypotheses. (quant + qualitative), prioritized by business impact, not ease of implementation.. Be the CRO reference point. across Growth, Acquisition, Product, Creative, and Data — leading discussions without owning all execution.. Partner cross-functionally. : align with Acquisition/Creative on messaging, and with Product/CRO execution to turn hypotheses into tests.. Uphold testing rigor. : clean setups, correct KPIs, proper segmentation, reliable conclusions, and a high-quality (not high-volume) backlog.. Standardize documentation. : hypothesis, expected outcome, learnings, next actions — and push back on low-impact tests.. Drive data-informed decisions. , connecting CRO learnings to revenue, acquisition efficiency, and retention, even with incomplete data.. Evangelize CRO culture. , raising experimentation maturity across teams and fostering fast learning and ownership.. 4–6+ years in CRO, experimentation, growth, or performance-driven roles.. Experience in high-volume, fast-paced eCommerce or DTC businesses.. Proven ability to diagnose funnel problems and define strong, data-grounded hypotheses.. Proven ability to prioritize initiatives based on business impact.. Comfortable working beyond pure CRO tools — funnels, acquisition context, and creative logic.